How many people are present?
Are people going to stick around?
Examples: Loyal — dinner with close friends. Trapped — WhatsApp group, open mic Fickle — people passing on the street Unclear — you can’t tell
What kinds of responses are possible?
Examples: like | friend | follow | thank | review | comment | join | commit | request | buy | eye contact | body language | hand signals
How long are we present?
Examples: None — twitter, news feed Brief — speed dating Some — weekend workshop Enduring — workmates, old friends, family
What clues connect people?
Examples: Deep Context — education, talents, skill sets, interests, values Shallow Markings — age, class, gender, race, beauty None/Random — chat roulette
Do we need each other to proceed?
Examples: Dependent — parents/children, gatekeepers Interdependent— congress, social club Independent — news feed
How well are people acquainted?
Examples: close friends | acquaintances | strangers | anonymous | mixed |
How do we interact?
Examples: In pairs — news feed Teams — sports league Whole Group — sharing circle Disjointed — high school dance (in-groups/out-groups)
Why are we communicating?
Examples: Shared Goal — team meeting Shared Value — close friends Shared Topic — comment thread Interlocking Goals — marketplace Unclear — strangers at a party
How quickly are we communicating?
Examples: Off the cuff — improv, chat rooms Asynchronous — texting Thoughtful — journal and share Contemplative — blog posts
Why is this or that person talking?
Examples: Invited — dinner/camping trip Uninvited — question time at a public event / comment in a public forum Selective — standard barrier (e.g., university)
Is there a social hierarchy?
Examples: Flat — no, we focus on equality Ranked — scores or skill levels Celebrity — huge differences
How much will outcomes affect me?
Examples: High — THIS MATTERS!!! Medium — I'll live either way, but... Low — who cares?
Will what I say stick around?
Examples: Ephemeral — Talking at a bar Temporary — Snapchat Searchable (w/effort) — Microfiche Permanent Record — Twitter
What else is relevant to the situation?
Beneath you'll find six goals and expectations that can crowd out values. With the structural features in mind, make an evil masterplan: How would you design a social space that fosters these goals or expectations and crowds out as many values as you can?
Due to situation, more than to hard steps
Audience
How many people are present? → Size
Are people going to stick around? → Loyalty
What kinds of responses are possible → Feedback
How long are we present? → Time Together
Contribution
Why are we communicating? → Pretext
How quickly are we communicating? → Pace
Why is this or that person talking? → Filter
Connections
What clues connect people? → Matchmaking
Do we need each other to proceed? → Interreliance
How well are people acquainted? → Depth
How do we interact? → Form
Consequences
Is there a social hierarchy? → Status
How much will outcomes affect me? → Stakes
Will what I say stick around? → Durability
Class Two (Sara and James Alone) (Peter and Josh)
How many people are present?
Are people going to stick around?
Examples: Loyal — dinner with close friends. Trapped — WhatsApp group, open mic Fickle — people passing on the street Unclear — you can’t tell
What kinds of responses are possible?
Examples: like | friend | follow | thank | review | comment | join | commit | request | buy | eye contact | body language | hand signals
How long are we present?
Examples: None — twitter, news feed Brief — speed dating Some — weekend workshop Enduring — workmates, old friends, family
Why are we communicating?
Examples: Shared Goal — team meeting Shared Value — close friends Shared Topic — comment thread Interlocking Goals — marketplace Unclear — strangers at a party
How quickly are we communicating?
Examples: Off the cuff — improv, chat rooms Asynchronous — texting Thoughtful — journal and share Contemplative — blog posts
Why is this or that person talking?
Examples: Invited — dinner/camping trip Uninvited — question time at a public event / comment in a public forum Selective — standard barrier (e.g., university)
What clues connect people?
Examples: Deep Context — education, talents, skill sets, interests, values Shallow Markings — age, class, gender, race, beauty None/Random — chat roulette
Do we need each other to proceed?
Examples: Dependent — parents/children, gatekeepers Interdependent— congress, social club Independent — news feed
How well are people acquainted?
Examples: close friends | acquaintances | strangers | anonymous | mixed |
How do we interact?
Examples: In pairs — news feed Teams — sports league Whole Group — sharing circle Disjointed — high school dance (in-groups/out-groups)
Is there a social hierarchy?
Examples: Flat — no, we focus on equality Ranked — scores or skill levels Celebrity — huge differences
How much will outcomes affect me?
Examples: High — THIS MATTERS!!! Medium — I'll live either way, but... Low — who cares?
Will what I say stick around?
Examples: Ephemeral — Talking at a bar Temporary — Snapchat Searchable (w/effort) — Microfiche Permanent Record — Twitter
What else is relevant to the situation?
